OUT NOW - High-Performance Fashion Meets Urban Style in Exclusive New Collection

29.09.2024 – It’s time to find your 1-Second-Wow. The first official drop of the BRABUS x Rootatelier Clothing Collection is here, ready to infuse the world with an unmistakable touch of BRABUS. Offering a seamless fusion of the BRABUS “Autosport” heritage dating back to 1977 and Root Atelier’s contemporary design style, we bring you an all-new, exclusive range curated for those who live life to stand out.

The collection features unique designs that unite the best of both brands. Inspired by a shared commitment to high-grade materials, precision craftsmanship and attention to detail. Every thread tells a story. Every piece was engineered for impact—handmade to echo the BRABUS DNA and an undeniable 1-Second-Wow effect.

Heritage takes center stage in this drop, tapping into the origins of our brand, merging our roots in autosport with a forward-thinking, Root Atelier approach to urban styling. It’s an aesthetic that pays homage to the spirit that first launched BRABUS into the spotlight—powerful, bold and unapologetic.